THE ROUNDERBUM GROUP
We are a group of four dynamic brands specializing in intimate apparel and lifestyle products. Our team works together seamlessly to constantly innovate and push the boundaries of our products. Quality and inclusivity are our top priorities, as we aim to empower men and women to express themselves authentically while inspiring confidence inside and out.
In 2018, after a successful pitch on Shark Tank and the subsequent investment by Kevin O’Leary, Rounderbum further established itself as a brand in the US marketplace.
The RB Group is preparing to use this notoriety to introduce three other brands into the retail apparel space. Like siblings, the brands have much in common, like high quality, great value, and superior design; while not the same, each has its own unique identity.
Rounderbum has worked to curate a loyal audience and is now introducing the rest of the family to further the analogy.
ROUNDERBUM
Rounderbum is a trailblazer in men's shapewear, dedicated to providing innovative solutions that enhance comfort, confidence, and style. We are committed to redefining the standards of men's underwear and specialize in crafting high-quality shapewear garments designed to sculpt and support the male physique with precision and discretion. Boasting an impressive repertoire of 12 patents and leveraging five cutting-edge technologies, Rounderbum continually pushes boundaries to redefine men's intimate apparel.
"At Rounderbum, we believe every man deserves to look good and feel great. We are committed to designing shapewear solutions that enhance confidence, comfort, and style, empowering men to embrace their bodies and live confidently.
Rounderbum, look good, feel great!
ROUNDERWEAR
Rounderwear is committed to revolutionizing men's everyday wear through innovative design, superior comfort, and eco-friendly practices. As a direct-to-consumer online retailer, we remove intermediaries, ensuring customers access the best prices while enjoying fast and convenient delivery to their homes. We prioritize sustainability using innovative, eco-friendly fabrics, packages, and processes. Our goal is to provide quality, comfortable, and environmentally conscious products.
"At Rounderwear, we are changing the world of men's underwear. Uncomplicated, practical, and covering all your interior needs. We simplify your daily life giving you superior quality and durability."
The new way of doing things
WONDERBUM
Wonderbum offers intimate solutions for everyday life or special occasions where women want to look and feel incredible. With a focus on authenticity, inclusivity, and empowerment, Wonderbum strives to redefine the boundaries of women's intimate apparel to fit diverse needs and preferences.
"At Wonderbum, we believe every woman deserves intimate apparel that celebrates her authenticity, embraces her uniqueness, and empowers her to feel confident and comfortable in her skin.”
Empower your Wonder
JAM
JAM stands as the epitome of cool within the Rounderbum Group, embodying youthfulness, uniqueness, and innovation at its core. As the go-to brand for trendsetters and fashion enthusiasts, JAM seamlessly blends music, fashion, and individuality to create a truly distinctive experience for its audience.
"At JAM, we believe that fashion is more than just clothing—it's a form of self-expression, a way to celebrate individuality, and a means of connecting with others. With our unique blend of music, fashion, and innovation, we're on a mission to inspire creativity, ignite passion, and empower individuals to embrace their cool brand."
This is my JAM!